Retain x Paddle.js
Use Retain with Paddle.js to automatically improve retention.
Paddle Retain uses algorithms that leverage millions of data points to systematically reduce churn from payment failures.
How it works
Paddle.js with Retain works on both your commercial or marketing website and your app.
Commercial website
On your commercial or marketing website, Paddle.js with Retain can show retry payment forms for customers in dunning. There's no need to log in, making for a frictionless experience with improved retention rates.
In-app
In your app, Paddle.js with Retain can show notifications to update payment details. It also tracks engagement, powering things like intelligent retries and Term Optimization.
Add Retain to your app
Paddle.js integrates with Retain, so you don't have to include a separate Retain script in your app or website. Client-side tokens for live accounts authenticate with both Paddle Billing and Paddle Retain, so there's no need to pass a separate key for Retain.
When including Paddle.js, pass a customer to Paddle Retain to start automatically improving retention.
To use Retain, include Paddle.js on your commercial website homepage and the first page your user sees after authenticating, as well as your checkout and pricing pages.