Paddle Retain
Integrate Paddle Retain in a couple of clicks to reduce churn automatically with interventions that use billions of datapoints to win back customers before they're gone for good.
Paddle Retain combines world-class subscription expertise with algorithms that use billions of datapoints to recover failed payments, reduce churn, and automatically increase customer lifetime value (LTV).
Paddle Billing is fully integrated with Retain, automatically working to minimize churn and maximize revenue — no intervention required on your behalf.
recovery rate for failed payments
Paddle Retain has the highest payment recovery rate on the market.
reduction in plan cancellations
Cancellation surveys and offers reduce churn without any intervention.
higher lifetime value on annual
Customers upgraded to annual plans are two to four times more valuable than monthly.
More than just dunning
Beat churn and boost revenue with a suite of best-in-class retention tools.
Integrated with Paddle.js
Use Paddle Billing? You're ready to use Retain. Configure and see results right away.
Reach more customers
Reach customers by email, in-app, and SMS in 15+ local languages.
How it works
Payment Recovery
Fully automated dunning, powered by algorithms that use billions of datapoints to reduce churn.
- Reduces involuntary churn.
- Works on customer with past due payments.
- Highest payment recovery rates in the market.
- Fully automated.
- Seamless integration with Paddle Billing, or use with your existing billing platform.
Cancellation Flows
Personalized offboarding workflows designed to deflect cancellations and gather valuable product insights.
- Reduces voluntary churn.
- Works on cancelling customers.
- The only globally compliant cancellation workflow.
- Fully automated.
- Seamless integration with Paddle Billing, or use with your existing billing platform.
Term Optimization
Seamless one-click upgrades for engaged customers identified as ready to move to a longer-term plan.
- Maximizes lifetime value (LTV).
- Works on highly engaged customers.
- Outreach by email, in-app, and when updating card details.
- Fully automated.
- Seamless integration with Paddle Billing, or use with your existing billing platform.
Integration process
Retain plugs into your existing billing system and works automatically in the background to recover failed payments, reduce churn, and increase customer LTV.
Configure your account
Sign up for Paddle Retain, choose which interventions you want to turn on, and set them up to suit your business. Our team of experts are on hand to help throughout the process.
Add JavaScript snippet
As part of configuration, Retain guides you through adding a small JavaScript snippet to your app and website. If you use Paddle Billing, Retain integrates with Paddle.js, so you don't need to include any additional scripts.
Retain gets to work for you
That's it. Paddle Retain runs around the clock to automatically minimize churn and maximize revenue.