Early access

Upsell checkout

Upsell checkouts are designed to convert customers returning for immediate subsequent purchases. Present customers with a streamlined checkout experience using previous transaction details.

Upsell checkouts are optimized to minimize friction and maximize conversion rates by reusing details and consent acknowledgments from the preceding transaction.

Open an upsell checkout immediately after a transaction completes to encourage the purchase of additional items and expand your revenue.

Illustration of the flow for an upsell checkout. The first is a standard checkout flow for the initial transaction. The second is a streamlined flow for the purchase of an upsell product with one-click payment and a skip button.

How it works

Upsell checkouts are typically used as part of a post-purchase flow, encouraging customers to buy additional items or add-ons after their initial transaction.

They work by taking customer, consent, and payment method details from a previous transaction to show a streamlined checkout experience to customers.

A single button is shown so customers can purchase any additional items in one-click.

You must use one-page, inline checkouts to present upsell checkouts.

Customer journey

  1. Illustration showing an inline checkout for mobile. There are fields for card or Paypal as the two supported types for saved payment methods. The card option is clicked with fields to enter the card details, the name on the card, and the customer email. A checkbox option to save the payment method for faster future purchases is presented.

    Customer completes initial purchase

    When making their initial purchase, customers enter their personal, billing, and business details.

     

    They may also check a box to consent to saving their payment method for future purchases when completing payment.

  2. Illustration showing an inline checkout for mobile. A welcome offer is presented for $20.00 instead of $36.00. The streamlined upsell checkout flow is shown with a one-click payment option to 'Subscribe now' without any additional fields. This uses the saved, last used payment method with is shown in text below the button. There is a 'No thanks' button to skip the upsell.

    Customer opens an upsell checkout

    After the initial transaction is complete, you open a new inline, one-page checkout for the upsell.

     

    Customers are presented with a one-click payment flow if the customer is authenticated, has saved payment methods, and the upsell occurs within the same session.

     

    Their last used payment method is automatically selected.

  3. Illustration showing a popup window on top of the previous checkout. The 'No thanks' button has been clicked and the popup window is shown. The text reads 'Are you sure? The Welcome offer for $20.00 is only available now.' with buttons to return to the checkout or skip the upsell.

    Customer skips the upsell Optional

    Customers can optionally click the "No thanks" button to skip the upsell and continue their journey.

     

    You decide what happens next. For example, you can show a popup window to confirm the customer wants to skip the upsell, or open a new checkout with an improved upsell offer.

  4. Illustration showing a transaction completed message with a blue checkmark and a 'Continue to the app' button.

    Checkout completed

    Customers can click to purchase instead. Paddle routes every payment to the best acquirer for that sale to get the best possible chance of success. Customers enter a success workflow that you can build, and you could choose to open another upsell checkout as part of your flow.

Next steps

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