Store your own custom data against customers, addresses, and businesses
Add your own key-value data to customers, addresses, and businesses in Paddle when working with the API. Great for storing information about customers for syncing with CRM or ERP solutions.
What's new?
We updated customer, address, and business entities so that now you can add custom_data when creating or updating them.
Your own structured key-value data.
How it works
Custom data lets you add your own key-value data entities created using Paddle Checkout or the API. Once added, you can see custom data in API responses and webhooks for an entity.
Previously, you could add custom data to transaction, subscription, product, and price entities. Now you can add custom data to customer, address, and business entities, too.
This is especially useful if you're using the API or webhooks to sync with a CRM or ERP solution. You can store identifiers or other data from your third-party solution against related entities in Paddle.
Next steps
This change is available in version 1 of the Paddle API.
It's a non-breaking change, meaning it doesn't impact existing integrations.
Create or update customers, addresses, and businesses using the API to get started.
